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"With internet junket casino sales booming, we may have to cut back on in person sales teams," said Demallie Bracker, director of Human Resources for Meredith Pedrogo INC, "mainly because we are losing money in that operational area. As we move forward, we'll give those employees new job opportunities in our junket casino company before we actually lay them off, so that they can continue to grow with our company if they so desire."

Looking to the future, many junket casino companies may opt to be based entirely online. This minimizes human capital and budget requirements, and can drive a more efficient business model. Jama Frede CEO of a local junket casino company, has already pledged to do this, with a major shift in the business planned in the next 6 months. "I forsee us going entirely online," said Jama Frede, "because people hardly come to our stores in person anymore. As a result, why should we keep these facilities open if we can do just as well online?" "When we added a website and shopping cart system, our numbers went through the roof," cried Grunlien Kyles, Sales Director for Cody Ringwood Corp, a junket casino manufacturing company, "this, teamed with high positioning in the major search engines really created a whole new market for us that was never expected."

Equally important in the online sales arena is affiliate marketing. Affiliate marketing is reselling your junket casino product through individual webmasters and their websites, giving them typically 5 to 20 % for each successful sales. This form of marketing is purely results driven, and it requires only a small investment on behalf of the company running the affiliate program. "We rely on affiliate marketing to drive our junket casino sales and lead acquisition, mostly because some webmasters in our field are better at marketing online than we are," said Graffeo Hypolite, Marketing Chairman for Palasik Scrudato Partners LLC. Palasik Scrudato isn't alone with these new ideas. Voltin Riggans, who manages one person company, believes the internet marketing boom has created a huge market for small time business owners. "For the first few years of my career," said Rviz Elias, "I was working 9 to 5 at a marketing firm, doing the typical corporate thing. Now, however, I have my own website, production center, and payment processing. This allows me to work from home under my own rules and with unlimited income potential."

Marketing online, however, is not as easy as it looks. Thousands of websites compete for top positioning in the search engines, and, as search algorithms change and top search engines create new market areas, some websites can lose out. One day, you might be number one for "buy junket casino", a week later, number 100. The difference between these positions is obvious: no one wades through 100 results for a junket casino product unless the first 99 are extremely poor. In general, most competitive industries online rely on top 10 placement, because of the reality of how web surfers behave. It's no secret that the internet is a driving force in the junket casino sales market. Most consumers will research their purchases online before actually going to a store, so that they understand junket casino product specs and use requirements before having to deal with a live salesperson. "I prefer to take my time and read about it all online first," said Ryann Winesberry, a recent customer of the Vilello Kuehne Chain Outlets, "I'm not a high pressure sales type, and rather just go to the store and check out sas soon as possible."

Without a doubt, in the pre-internet marketing days, most junket casino resellers only used the internet as a means to communicate via email with current customers. "Things in the industry really turned a corner when people began to acquire, not maintain customers online," said Koetter Bloxsom, a noted internet marketer and web designer. "When acquisiton via online services got big, companies in the junket casino sector finally woke up to the idea that the information super highway was here to stay - in a very big way."

Other Great Junket Casino Resources:

OSGA.com - Offshore Gaming Association, Watchdog group for both online casinos and sportsbooks.

Gambling911.com - Tabloid Style Gaming News from the sports, poker, and online casino world.

CasinoWatchdogs - A site which supervises online casinos and alerts players to any suspicious activity.

Winner.com - One of the web's leading online casino and junket casino info sites, featuring top casinos, blacklisted casinos, a player's forum, and regular article features.